Social Media workshop (Westminster)

LiFE Framework: Student Engagement, Community and Public Engagement
EAUC Competency Level: Starting Out (what does this mean?)

Description

Social media has changed the way people communicate – giving organisations an amazing opportunity to truly engage supporters, reach new audiences, influence key decision makers, build new partnerships and to promote their services.

Hosted by Ross McCulloch, Founder of Third Sector Lab & Be Good Be Social, our social media workshop cuts through all the hype and jargon, helping you think strategically about Twitter and Facebook, blogging, video for the web and more. We’ll show you how to develop a simple social media strategy, how you can measure your success and how you can protect your staff with a robust policy and guidelines.

You’ll come away from the workshop with everything you need to get started with social media work for your organisation.

Draft agenda:

09.30–10.00: Registration, refreshments
10.00–10.30: Welcome and introductions
10.30–1.30: Social media - a discussion
11.30–11.45: Break
11.45–2.30: Blogging, Video and Audio
12.30–1.00: Networking lunch
1.00–1.30: Content Calendar
1.30–2.00: Facebook
2.00–4.00: Twitter
(Includes a break at 2.45)
4.00–4.45: Social media audit
4.45–5.00: Next steps and Q&A. How can EAUC help?

Download the full programme (see below). We're running this event in two locations as we expect it to be popular!

> View Ross' presentation plus links to other useful documents here